Wednesday

Low-priced iPhone may launch this year

Apple Inc. is to release cheaper or "lower-range" versions of its iPhone smartphone within this year, an electronics parts supply site said this week.

ETrade Supply cited sources who confirmed the lower-end models are coming, though they may not likely be game-changing.

"We just heard 'on the wind' confirmation that Apple will in fact be releasing lower end models. This is not the game changing move that we are used to from Apple which had kept them on top for so many years," it said.

It said this could be part of a new strategy from Apple, with the "disappointing" sales of the iPhone 5, and little expectation from the rumored iPhone 5S.

The low- to mid-range models are expected make up for lost market share "until they can come up with a new innovative idea," ETradeSupply said.

For now, it said Apple appeared to have a "brain freeze" that rivals Samsung had been exploiting.

"So now the story is, Apple needs to make money somewhere and keep the brand alive while they wait for a new idea. So by releasing lower end models they plan to recapture market share, hold interest in their OS and keep investors happy," it said.

A separate article on tech site Mashable cited previous rumors showing the budget iPhone is expected to look like a cross between the iPhone 5, the latest iPod touch and the iPod classic.

"In terms of materials used, some reports suggest the phone will be made mostly from plastic — making it cheaper to manufacture, but also less durable," it added. — TJD, GMA News

source: gmanetwork.com