Showing posts with label Tim Cook. Show all posts
Showing posts with label Tim Cook. Show all posts
Wednesday
Apple unveils iPhone 11 models with dual cameras
CUPERTINO - Apple unveiled its iPhone 11 models Tuesday, touting dual cameras and ultra-wide lens capabilities as it updated its popular smartphone lineup.
The newest handsets come as Apple seeks to spur new upgrades in a slumping global smartphone market.
The new iPhones are "jam packed with new capabilities and an incredible new design," Apple chief executive Tim Cook told a launch event in Cupertino, California. — Agence France-Presse
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Friday
Apple opens new chapter amid weakening iPhone demand
SAN FRANCISCO — Apple hoped to offset slowing demand for iPhones by raising the prices of its most important product, but that strategy seems to have backfired after sales sagged during the holiday shopping season.
Results released Tuesday revealed the magnitude of the iPhone slump — a 15 percent drop in revenue from the previous year. That decline in Apple’s most profitable product caused Apple’s total earnings for the October-December quarter to dip slightly to $20 billion.
Now, CEO Tim Cook is grappling with his toughest challenge since replacing co-founder Steve Jobs 7 ½ years ago. Even as he tries to boost iPhone sales, Cook also must prove that Apple can still thrive even if demand doesn’t rebound.
It figures to be an uphill battle, given Apple’s stock has lost one-third of its value in less than four months, erasing about $370 billion in shareholder wealth.
Cook rattled Wall Street in early January by disclosing the company had missed its own revenue projections for the first time in 15 years. The last time that happened, the iPod was just beginning to transform Apple.
“This is the defining moment for Cook,” said Wedbush Securities analyst Daniel Ives. “He has lost some credibility on Wall Street, so now he will have to do some handholding as the company enters this next chapter.”
The results for the October-December period were slightly above the expectations analysts lowered after Cook’s Jan. 2 warning. Besides the profit decline, Apple’s revenue fell 5 percent from the prior year to $84 billion.
It marked the first time in more than two years that Apple’s quarterly revenue has dropped from the past year. The erosion was caused by the decline of the iPhone, whose sales plunged to $52 billion, down by more than $9 billion from the previous year.
The past quarter’s letdown intensified the focus on Apple’s forecast for the opening three months of the year as investors try to get a better grasp on iPhone sales until the next models are released in autumn.
Apple predicted its revenue for the January-March period will range from $55 billion to $59 billion. Analysts surveyed by FactSet had been anticipating revenue of about $59 billion.
Investors liked what they read and heard, helping Apple’s stock recoup some of their recent losses. The stock gained nearly 6 percent to $163.50 in extended trading after the report came out.
“We wouldn’t change our position with anyone’s,” Cook reassured analysts during a conference call reviewing the past quarter and the upcoming months.
The company didn’t forecast how many iPhones it will sell, something Apple has done since the product first hit the market in 2007 and transformed society, as well as technology.
Apple is no longer disclosing how many iPhones it shipped after the quarter is completed, a change that Cook announced in November. That unexpected move raised suspicions that Apple was trying to conceal a forthcoming slump in iPhone sales — fears that were realized during the holiday season.
Cook traces most of Apple’s iPhone problems to a weakening economy in China, the company’s second biggest market behind the U.S. The company is also facing tougher competition in China, where homegrown companies such as Huawei and Xiaomi have been winning over consumers in that country with smartphones that have many of the same features as iPhones at lower prices.
Although a trade war started by President Donald Trump last year has hurt China and potentially caused some consumers there to boycott U.S. products, many analysts believe the iPhone’s malaise stems from other issues too.
Among them are higher prices — Apple’s most expensive iPhone now costs $1,350 — for models that aren’t that much better than the previous generation, giving consumers little incentive to stop using the device they already own until it wears out. Apple also gave old iPhones new life last by offering to replace aging batteries for $29, a 70 percent discount.
“The upgrade cycle has extended, there is no doubt about that,” Cook conceded.
Apple is banking that investors will realize the company can still reap huge profits by selling various services on the 1.4 billion devices running on its software.
That’s one reason why Cook has been touting the robust growth of Apple’s division that collects commissions from paid apps, processes payments, and sells hardware warranty plans and music streaming subscriptions. Apple Music now has more than 50 million subscribers, second to Spotify’s 87 million streaming subscribers through September.
Apple is also preparing to launch a video streaming service to compete against Netflix, though Cook said he wasn’t ready to provide details Tuesday.
The company’s services revenue in the past quarter climbed 19 percent from the prior year to $10.9 billion — more than any other category besides the iPhone.
source: technology.inquirer.net
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Wednesday
Apple to broaden iPhone lineup with more screen
SAN FRANCISCO – Apple is expected to unveil on Wednesday new iPhones, playing up eye-grabbing edge-to-edge screens in a bid to strengthen its position in a largely saturated global smartphone market.
Apple has remained mum about revelations planned for the event at its spaceship campus in Silicon Valley, but the timing fits its pattern of annually introducing iPhone updates.
In a first for Apple, the event will be streamed live on Twitter.
Speculation includes talk that Apple will introduce three new iPhone models infused with features from a premium iPhone X that debuted last year with a $1,000 price tag.
Top among those features will likely be edge-to-edge screens that promise to provide about 30 percent more viewing space without increasing the size of overall handsets.
“I think they are trying to set a new high bar,” analyst Patrick Moorhead of Moor Insights & Strategy said of new iPhones expected to offer more display without increasing the size of the handset.
“The big thing is going to be how they fit such a massive screen into such a small device.”
One new iPhone was likely to be priced slightly lower than the X model to “capture the next wave of buyers” in markets such as China, western Europe and the US, according to Moorhead.
While the iPhone has made Apple the world’s most valuable company, worth more than $1 trillion, it has slipped to third place among smartphone makers as Chinese-based Huawei has grabbed the number two spot.
Still, analysts say Apple has a formula that works with a loyal customer base and steady sales.
“Apple doesn’t have to prove anything, other than that they are willing to segment the market more,” Technalysis Research chief analyst Bob O’Donnell said, while pointing out that the company will likely be “offering a wider array of choices.”
Two of the iPhone models predicted to debut on Wednesday were expected to have prices higher than the iPhone X, which has been a hot seller.
While iPhone sales have slowed, Apple profits have risen along with the average purchase price of its handsets.
The newest and priciest iPhone “didn’t help Apple grow its user base but handsomely contributed with dollars to top line, bottom line and market cap,” Counterpoint Research analysts said in a note Tuesday.
Taking on Galaxy
Samsung, the world’s biggest smartphone maker, last month unveiled its latest flagship handset, the Galaxy Note 9, and next month Apple rival Google will hold an event at which it is likely to showcase new Android-powered top-end Pixel phones.
Google took to making its own smartphones to showcase the capabilities of the Android operating system that it makes available free of charge to handset makers. Android smartphones have come to dominate the market.
Apple’s event comes with the global smartphone market largely saturated, without a major catalyst for sales ahead of a likely rollout of 5G, or fifth generation wireless networks, expected in 2019.
Research firm IDC expects worldwide smartphone shipments to decline 0.7 percent in 2018 to 1.455 billion units, with growth likely to resume as 5G devices become available.
“We still believe the smartphone market has some healthy growth in the years to come, although finding and competing in those markets and segments is increasingly more challenging,” said IDC analyst Ryan Reith.
Apple has sold more than a billion iPhones since the first model was unveiled by late co-founder Steve Jobs in 2007.
The company is in the unique situation of controlling the hardware and software in its mobile devices, with content for users required to go through its App Store that takes a percentage of revenue.
Finding new streams
With the smartphone market showing little room for growth, Apple has been working to diversify its revenue streams with software, services and other devices including its smartwatch.
The event may see the Apple Watch getting its first significant redesign since its launch three years ago.
“I think that in the long run the watch will be a much larger business than people give it credit for; where Apple can iterate and grow,” analyst Stephen Baker of NPD said.
Apple chief executive Tim Cook has touted fitness and health features of the company’s smartwatch, which dominates that market.
The culture-changing company behind the iPod, iPhone and iPad hit a historic milestone last month, becoming the first private-sector company to surpass $1 trillion in market value.
The landmark was the latest victory for Tim Cook, who faced skepticism when he took over as chief executive in 2011 from Jobs just before his death. /kga
source: technology.inquirer.net
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Friday
Apple becomes 1st private company worth $1 trillion
NEW YORK — Apple became the first private-sector company to surpass $1 trillion in market value Thursday following its latest surge after reporting strong quarterly earnings.
Shares of Apple briefly hit $207.05 in late-morning trading, before retreating somewhat. The gains came after the iPhone maker reported strong earnings late Tuesday that prompted a two-day rally in the share price.
The company’s stock was at $206.85, up 2.7 percent near 1620 GMT. Apple said it currently has 4.83 billion shares outstanding.
As with other landmarks — such as the Dow crossing 25,000 for the first time —the Apple record is significant because of its resonance beyond the financial universe.
“The $1 trillion mark is more psychological, and sends a message of growth and size into the market,” said Howard Silverblatt, senior index analyst at S&P Dow Jones Indices.
But many financial insiders view the record as a non-event, despite breaching the psychological barrier.
“There’s no real excitement on the trading desk,” said Karl Haeling of LBBW. “It’s one of those things that does not mean anything by itself… it’s more a testimony of the importance of Apple on the market.”
The landmark is the latest victory for Apple chief executive Tim Cook, who faced skepticism when he took reins of the iconic technology giant in 2011.
Credit to Cook
He took over after the death of founder Steve Jobs, who was identified with launching many of Apple’s most iconic products, including the iPhone smartphone and the iPad tablet.
But Cook has gradually won accolades from investors by pumping out a series of solid financial results and further spreading Apple’s products to China and other foreign markets.
On Tuesday, Apple reported that net profit jumped more than 30 percent to $11.5 billion. Revenue in the fiscal third quarter soared 17 percent to $53.3 billion from the same period a year earlier due to sales of pricier iPhones, online services and wearable devices.
The record also cements the continued supremacy of US technology companies to the broader market, with other large technology giants Amazon, Google-parent Alphabet, Microsoft and Facebook regularly rounding out the top five in market
Apple is the first private sector company to reach this level, but state oil company PetroChina briefly broke the $1 trillion barrier in 2007 during its initial public offering, but has since dropped back down. /ee
source: technology.inquirer.net
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Sunday
Upcoming budget-friendly iPhone may have thinner bezel than iPhone X
An upcoming budget-friendly iPhone may have a thinner bezel than the high-end iPhone X.
The reported budget-friendly, 6.1-inch LCD iPhone may get thinner bezels through a piece of technology called “Full Active LCD” from Japan Display, according to supply-chain outlet Macotakara via 9to5Mac.
Japan Display’s Full Active LCD technology comes with the proprietary Pixel Eyes feature, which essentially allows for thinner displays on devices. A Full Active screen also makes a thinner bezel possible. The upcoming 6.1-inch iPhone may have a bezel as thin as 0.5 millimeter. As a point of reference, the iPhone X has a 1-mm bezel.
The Japanese company introduced mass production of its Full Active LCDs in 2017, according to a statement. Given the amount of time it takes to adopt a new technology, it appears timely for new iPhones to incorporate these new displays.
Meanwhile, Macotakara mentioned Apple may have encountered production issues with the 6.1-inch devices. This means the release of the the 6.1-inch iPhones may get pushed back to November. Alfred Bayle /ra
source: technology.inquirer.net
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Saturday
Apple to build iPhone in India this year—official
NEW DELHI—Apple is to start making iPhones in India this year, a local government official said Friday, as the firm looks to tap a booming middle class as sales in China slow.
The US giant has not confirmed the move, but chief executive Tim Cook said this week the company intended to “invest significantly” in India, where a pick-up in the economy provides ample opportunity for growth.
“We have an understanding with Apple and we expect them to start manufacturing in Karnataka by the end of April,” Priyank Kharge, minister of information technology and biotechnology in southern Karnataka state, told Agence France-Presse.
He said the new operation would likely assemble iPhones for the domestic market.
Apple has only a two-percent share of the Indian market, well behind rival Samsung on 23 percent, according to research firm Canalys.
However, last year it had 48 percent of the premium sector in which phones sell for $450 and above.
Experts said manufacturing locally would reduce the company’s costs and enable it to lower prices.
“They’re eager to be here because they’ve identified India as a strategic focus market,” said Jaideep Mehta of research firm IDC.
“They had a fantastic 2016 in India and shipped more two million devices to India, and now they’re looking to ultimately manufacture here as that gives them more flexibility to respond to market changes.”
Apple currently sells its phones in India through third-party retailers.
It is eager to open its own stores but Indian law would require it to procure 30 percent of the components of its products locally.
It is not clear whether the Karnataka plans would help it clear that hurdle.
Reports in Indian media said Wistron Corp., a Taiwanese electronics manufacturer, was lined up to assemble iPhones at a plant on the outskirts of tech hub Bangalore.
Apple outsources all its manufacturing globally.
Analysts said that if confirmed the move would be a coup for India’s government, which has been trying to persuade foreign companies to manufacture in the country.
source: technology.inquirer.net
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Tuesday
Apple goes small for new iPhone, iPad
CUPERTINO, United States — Apple went small on Monday — cutting prices as well as screen size — as it unveiled a new iPhone and iPad aimed at first-time buyers and customers in emerging markets.
The new launches came as Apple geared up for a high-profile court battle with the US government on encryption and data protection, with chief executive Tim Cook claiming that protecting privacy is an obligation for the tech giant.
The new iPhone SE will debut at $399 for US customers without a contract subsidy, a significant cut from the price of Apple’s larger iPhones.
Apple sold 30 million of its other small-screen iPhones in 2015, company vice president Greg Joswiak said, showing that many customers like the compact size — despite the trend toward bigger displays.
“Some people really love smaller phones,” he told the low-key event at Apple’s headquarters in Cupertino, California, unveiling the aluminum handset with upgraded specifications and other features including Apple Pay.
“In some countries like China, for a majority of these customers, it is their first iPhone.”
The new iPhone model has strong potential in international markets beyond China, particularly in India, according to Creative Strategies analyst Tim Bajarin.
Even though the price tag is higher than low-cost Android handsets that dominate the market, it puts the cherished Apple brand within better reach to people in developing economies.
“It will be a good winner for them,” Bajarin said of the iPhone SE.
“While China is still growing, I think their next big market is India and this is a good first step toward an India focus.”
The iPhone SE will be aimed at first-time Apple buyers and those who want to upgrade from the iPhone 5S and 5C, which have not been updated in over two years. The iPhone 6S, the lowest-cost handset in the large-screen family, starts at $649.
New iPad
Also unveiled at the event was a new iPad Pro that also moves smaller — a 9.7-inch display compared with the 12.9-inch model on the original business-geared tablet.
“It is a large enough display to get all your work done, but easy to carry around,” said Apple vice president Phil Schiller.
The smaller, new iPad starts at $599 for US customers, down from around $800 for the original.
Apple took direct aim at Windows-powered personal computers, noting the large number of machines that are five or more years old but still in use.
The iPad Pro has always been aimed at the business market, but “this is the first I have heard Apple say they were going after the PC crowd,” Bajarin said.
Apple will be taking orders Thursday for the new phone and tablet, with deliveries set for March 31, in the United States, Britain, Australia, Canada, China, France, Germany, Hong Kong, Japan, New Zealand and Singapore, with more markets to be added in April.
Kickstarting upgrades
Apple is seeking “to kickstart the upgrade cycles for both iPhones and iPads,” said Jan Dawson at Jackdaw Research.
“Larger iPhones are still selling in huge volumes, but there’s considerable evidence that some of those who own smaller iPhones are holding onto them rather than upgrading to the new, larger iPhones.”
Dawson said in a blog post that he sees “significant pent-up demand within Apple’s base of iPhone owners who want a smaller iPhone with up-to-date specs and newer features.”
But he added that “this pricing doesn’t get the iPhone down to the kind of prices needed to really spur sales in emerging markets, where older devices have been on sale for some time at similar or lower prices.”
Apple also announced it was cutting the entry-level price for its Apple Watch to $299 from $349 as it unveiled a new nylon band for the device.
Apple has not released sales figures for the smartwatch but analysts have said it has become the market leader.
‘Obligation’ to protect privacy
Cook used the unveiling to reiterate his views on encryption and data protection a day ahead of key court hearing.
“We need to decide as a nation how much power the government should have over our data and our privacy,” Cook told the crowd gathered for the event, one day before a court hearing on a hotly contested FBI effort to force the company to help break into the iPhone of a shooter involved in a deadly December attack.
“We believe strongly we have an obligation to help protect your data and your privacy. We owe it to our customers. We will not shrink from this responsiblity.”
Apple, backed by a broad coalition of technology giants like Google, Facebook and Yahoo, argues that the FBI is seeking a “back door” into all iPhones as part of the probe into the December 2 massacre in San Bernardino, California that left 14 people dead.
Because of the iPhone’s encryption, Apple contends it would need to build a weaker operating system to help the FBI crack the phone’s passcode.
The US Justice Department argues that it is making a “modest” demand that could help reveal vital evidence in a terror case.
source: technology.inquirer.net
Monday
Apple starts busy week with new iPhone launch
SAN FRANCISCO — Apple is kicking off a busy week: Today the giant tech company will host reporters and analysts at its Silicon Valley headquarters for a product launch event. On Tuesday, its lawyers will square off with authorities in federal court over the FBI’s demand for help unlocking a San Bernardino killer’s encrypted iPhone.
The tech giant’s dispute with the government has commanded headlines for weeks, but it may get scant mention at the company’s product event. Instead, CEO Tim Cook is expected to show off some new additions to the current family of iPhone and iPad devices at Monday’s gathering.
Apple could use a lift. IPhone sales are levelling off, after surging last year to record levels that made Apple the world’s biggest company, by stock market value. And many are wondering if Cook can come up with another big hit.
So far, however, there have been no hints of any dramatic announcements, such as last year’s highly anticipated Apple Watch debut, or major initiatives like the company’s long-rumored but yet-to-materialize streaming TV service.
And even though Cook has been outspoken about his opposition to a judge’s order compelling Apple to write software that overrides iPhone security features, tech analysts say he probably won’t risk overshadowing the company’s products by discussing the case at Monday’s event.
While Apple has been mum about its plans, several analysts expect the company will introduce an upgrade to its older, four-inch iPhone 5S — aimed at consumers who haven’t sprung for the bigger-screen iPhone 6 models that Apple introduced over the last two years. The new phone may come with features like Apple Pay and the company’s fastest processor, which have previously been offered only on versions of the iPhone 6.
Analysts and tech blogs say Apple also may unveil a new model of the iPad Pro, which the company introduced last year with several features — like a detachable keyboard and stylus — designed for business users.
A four-inch iPhone isn’t likely to see the kind of blockbuster demand that Apple enjoyed with its large-screen iPhone 6 and 6S models, according to several financial analysts, but it could help Apple boost overall sales. The smaller phone might also draw some additional users into the market for Apple’s online services, including Apple Music, Apple Pay and the highly profitable mobile App Store.
While shoppers bought a record 74.8 million iPhones in the final three months of 2015, Apple has signaled demand in the current three-month period will fall short of the 61 million iPhones sold in the January-March quarter last year.
Even with new features, analysts say the 4-inch iPhone should sell at a lower price than the larger models, which list at $549 or more. That means it may appeal to some shoppers, especially in overseas markets, who want a premium phone at lower cost. It may also draw interest from owners of older iPhone 5 models who find the larger models unwieldy.
Many analysts expect Apple will release a more dramatically revamped new iPhone 7 in the fall.
The proliferation of iPhone and iPad models may seem contrary to Apple’s traditional focus — espoused by late Apple cofounder Steve Jobs — on producing fewer products that it believes are superior to competitors’ offerings. By contrast, Samsung is known for selling a multitude of phones and tablets at various sizes and prices.
But Apple has gradually expanded its family of devices in recent years to reach consumers in different market categories, which also helps the company sell more online goods and services, said Gartner tech analyst Brian Blau.
“Tim Cook has said he thinks there’s a lot of life left in the iPhone product line, despite the media and investor community pressuring Apple over the potential decline in premium iPhone sales,” Blau said. “I think it’s exactly these types of things that he has in mind.”
source: technology.inquirer.net
Friday
iPad Pro is bigger, with keyboard and stylus
SAN FRANCISCO - Apple Inc announced a bigger iPad with a new keyboard and stylus aimed at business customers.
Chief Executive Tim Cook promised a day of "monster" news on Wednesday, but shares of the company remained nearly flat as executives showed off the iPad, which will be priced starting at $799.
Cook began by talking up the Apple Watch, saying customer satisfaction for the new product was 97 percent. Apple is working with French luxury goods maker Hermes on a new watch collection, and Facebook Messenger is coming to the device, he added.
He then rolled out the "iPad Pro" with a 12.9 inch screen and said it had performance similar to a desktop computer. Apple showed off a "smart" keyboard and a stylus called "Pencil".
Apple said it had partnered with Cisco Systems Inc and IBM to help power the iPad pro, which it said is up to 1.8 times faster and has a 10-hour battery life. Many people on Twitter seemed unimpressed by the new iPad and lamented its large size, however.
Shares of Apple were up less than 1 percent at $112.68.
Cook promised "monster announcements" at the event, which is also expected to feature an updated version of its Apple TV device and of its iPhones, which drove nearly two-thirds of the company's $49.6 billion in revenue in the most recent quarter.
Apple is widely expected to keep the size of the phones the same but upgrade it with an improved camera and Force Touch, a display technology that responds differently depending on how hard users press their screens.
A year after Apple rolled out iPhones with larger screens, touching off a frenzy of sales that saw revenue in the most recent quarter increase 32.5 percent from the same quarter a year ago, the latest upgrades may leave some investors and consumers underwhelmed.
"It's getting harder and harder for Apple to compete against itself," said analyst Bob O'Donnell of TECHnalysis Research. Apple shares are up more than 14 percent over the last year, although they are down nearly 12 percent in the last three months.
Fortunately for Apple, most consumers buy smartphones under a two-year upgrade cycle, meaning the company will still likely scoop up a lot of sales, said analyst Patrick Moorhead of Moor Insights & Strategy.
"The key point of reference is not how the new phone compares to the iPhone 6, it's how it compares to the iPhone 5s," he said.
Expectations have been rising for an revamped Apple TV, a set-top box that has seen few significant updates since its release in 2007. Although Apple has yet to hammer out deals for a long-awaited television service, analysts say the company is poised to overhaul the hockey-puck-sized device.
The device is expected to gain an App Store and an interface that allows users to make requests through the Siri digital assistant and search for specific programs and movies across apps. The company may also discuss the device's role as a hub for gaming.
"It's a big day for the big screen!" Apple Senior Vice President Eddy Cue tweeted before the event.
Nearly 20 percent of U.S. broadband households own at least one streaming media player, and Apple has a long way to go in the market, according to data from research firm Parks Associates.
Roku is the leader in streaming media boxes, accounting for 34 percent of all streaming devices sold in the United States in 2014, according to data from research firm Parks Associates. Google Inc's Chromecast and Amazon.com Inc's Fire TV were next. The Apple TV box came in fourth.
"It's important that (Apple) come out and really get up to date and potentially eclipse some of the other living room devices out there," Moorhead said. — Reuters
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Tuesday
Apple's ResearchKit to give scientists ready access to study subjects
CHICAGO - Apple Inc on Monday released ResearchKit, an open-source software tool designed to give scientists a new way to gather information on patients by using their iPhones.
Several top research institutions have already developed applications to work on the ResearchKit platform, including those pursuing clinical studies on asthma, breast cancer, heart disease, diabetes and Parkinson's disease. They include Stanford University School of Medicine and Weill Cornell Medical College.
The format will allow users to decide if they want to participate in a study and decide how their data is to be shared with researchers.
"With hundreds of millions of iPhones in use around the world, we saw an opportunity for Apple to have an even greater impact by empowering people to participate in and contribute to medical research," said Jeff Williams, Apple's senior vice president of Operations, said in a statement.
The ResearchKit platform is designed to work hand in hand with Apple's HealthKit software, which allows iPhones to work with health and fitness apps that gather information on weight, blood pressure, glucose levels and asthma inhaler use.
The ResearchKit also allows researchers access to accelerometer, microphone, gyroscope and GPS sensors in the iPhone to gain insight into a patient's gait, motor impairment, fitness, speech and memory.
The software is also designed to help researchers build more diverse study populations, which traditionally have been limited by physical proximity to large academic medical centers. — Reuters
Apple Watch in stores on April 24, high-end version costs $10,000
SAN FRANCISCO - Apple Inc will begin selling its new watch in stores on April 24, with the high-end model starting at $10,000, the company said, rolling out its first new product in five years in a bid to extend its preeminence in mobile devices.
The Apple Watch sport will start at $349 for the smaller, 38-mm model. The standard version of the watch will start at $549 and the high-end "Edition" watch will be priced from $10,000, Chief Executive Tim Cook said on Monday.
The different versions of the watch feature different materials for the case: the "Edition" version comes in 18-karat yellow or rose gold, for instance.
Pre-orders will start on April 10, and the April 24 launch will include stores in the United States, China, Japan and six other countries.
Apple shares trimmed earlier gains and were nearly flat in mid-afternoon trade on Nasdaq.
In the presentation, Cook described the watch handling many functions currently associated with the iPhone, which tethers wirelessly to the watch and connects it to the Internet. For instance, Uber cars can be contacted from the watch.
The watch will track exercise, remind wearers of events with a tap on the wrist, and make calls through the tethered phone, since the watch has a built in speaker and microphone, he said.
"I have been wanting to do this since I was five years old," said Cook. He also laid out other product successes and launched a new MacBook notebook computer that starts at $1,299 and weighs as little as 2 pounds.
Every major car brand had committed to delivering Apple's CarPlay entertainment system, and the new iPhone 6 and 6 Plus have 99 percent customer satisfaction rates, he said. The Apple Pay payment system is now accepted at 700,000 locations, and Time Warner Inc's HBO in April will debut its streaming HBO NOW service on Apple TV. — Reuters
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Saturday
Apple to make 3-5 million smartwatches monthly, sales begin Oct -report
SAN FRANCISCO - Apple Inc is preparing to sell its first wearable device this October, aiming to produce 3 million to 5 million smartwatches a month in its initial run, the Nikkei reported on Friday, citing an unidentified parts supplier and sources familiar with the matter.
Specifications are still being finalized, but the devices are likely to sport curved OLED (organic light-emitting diode) displays and sensors that collect health data from blood glucose and calorie consumption to sleep activity, the Japanese news service cited industry sources as saying.
The industry has long expected Apple to unveil some sort of smartwatch, following the release of Samsung Electronics' Galaxy Gear watches.
Wall Street is hoping to see a new Apple product this year to galvanize the former stock market darling's share price and end a years-long drought of ground-breaking devices. CEO Tim Cook has promised "new product categories" in 2014.
Apple declined to comment. — Reuters
source: gmanetwork.com
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Sunday
Apple CEO goes on hike to mark Steve Jobs' death anniversary
New Apple CEO Tim Cook is marking the second death anniversary of the tech giant's co-founder Steve Jobs with a long hike.
Cook said this on his Twitter account Saturday night (Manila time), saying he planned to reflect on Jobs' friendship and his impact on the universe.
"Second anniversary of Steve's death. Going on a long hike today and reflecting on his friendship and all the dents he made in the universe," he said.
Apple had named Cook its new CEO following Jobs' death in October 2011.
Tech site Mashable said the message "offers a rare look into the friendship that the two Apple veterans shared for well over a decade."
Meanwhile, Apple enthusiast site 9to5mac.com said Cook issued a company-wide email on Jobs' second death anniversary.
It cited a source who provided a copy of the mail that said Cook hoped "everyone will reflect on what he meant to all of us and to the world."
"Steve was an amazing human being and left the world a better place. I think of him often and find enormous strength in memories of his friendship, vision and leadership. He left behind a company that only he could have built and his spirit will forever be the foundation of Apple. We will continue to honor his memory by dedicating ourselves to the work he loved so much. There is no higher tribute to his memory. I know that he would be proud of all of you," it quoted Cook's letter as saying.
The 9to5mac.com report said Apple honored Jobs last year with a tribute video on its homepage. — LBG, GMA News
source: gmanetwork.com
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